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BLUE CROSS BLUE SHIELD 1997 (WASHINGTON, D.C.)
Tradition & Transition - 1997 Blue Cross Blue Shield of the National Capital Area Annual Report Tradition & Transition - 1997 Blue Cross Blue Shield of the National Capital Area Annual Report Page 2
Blue Cross and Blue Shield of the National Capital Area is a strong company. It has succeeded, in large measure, because it has been able to adapt to the changing needs of its customers. At the same time, it has continued to address the mission it was originally founded to serve in 1934. The theme of this annual report, “Tradition & Transition,” underscores the company’s ability to prepare for the future while honoring it’s past.